William Lynch, who took over as CEO of Barnes & Noble in 2009, is credited with turning the store's prospects around by embracing digital. Intially hired to run Barnes & Noble's ebook sales site, Lynch has overseen the introduction of the B&N digital reader The Nook (over a million already sold) and the self-publishing arm, PubIt; built up the children's ebookstore section (including enhanced picture books) and introduced a Spanish language ebook store (there are more Spanish speakers in the US than English). The Nook and B&N ebooks are only available in the USA but, in an interview with The Bookseller, Lynch said he anticipates having a B&N digital placeholding in Europe in three years' time, "most-likely first in the UK, Germany and France".
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